Everything about your traffic, on one screen.
See where visitors come from, what they read and what they buy, without building a single dashboard. Otus gives you clear reports for traffic, engagement, e-commerce and funnels, plus a live view of what's happening on your site right now.
See what's working, at a glance.
Traffic and conversions
Users, sessions, conversions and revenue, each compared with the period before.
Channels and sources
See which channels and websites bring in visitors, how many of them convert and what they spend.
Engagement
Engagement time, engagement rate and pages per visit, plus the pages people land on and leave from.
Consent at a glance
See how many visitors said yes to analytics and to marketing, and how many visits are forwarded to your ad platforms.
No sampling. Every number is based on all of your data, not an estimate.
Your site, live.
Live numbers
Active visitors, page views and new sessions per minute, updated every 5 seconds.
Live event stream
Every page view and event as it comes in, from a sign-up to an add-to-cart.
Right now
The top pages, referrers, countries and devices for the visitors on your site at this moment.
When you publish a post, launch a campaign or push a fix, you know within seconds whether it's working.
Follow every sale, from first view to purchase.
Revenue and orders
Revenue, orders, average order value and net revenue after refunds, each compared with the period before.
Products
See which products bring in the most revenue and the most units, down to every single transaction.
Purchase funnel
See how many sessions go from viewing a product to adding it to the cart, checking out and buying, and where they drop off.
E-commerce reports use the standard e-commerce events, sent from your shop through our Google Tag Manager templates or a single JavaScript call.
See exactly where visitors drop off.
Your own steps
Pick two to eight steps from page paths, full URLs or events, in the order you choose.
In order, per visit
A step only counts once the step before it is done in the same visit. Anything in between is fine.
Saved for your team
Save a funnel once and everyone on your team can open it again, for any date range.
Funnels work the same in cookieless and full tracking mode, so every visit counts.
See what your new analyst finds.
Add Otus to your site in under five minutes and get your first weekly summary within a week.