Reports

Everything about your traffic, on one screen.

See where visitors come from, what they read and what they buy, without building a single dashboard. Otus gives you clear reports for traffic, engagement, e-commerce and funnels, plus a live view of what's happening on your site right now.

Overview and engagement

See what's working, at a glance.

Traffic and conversions

Users, sessions, conversions and revenue, each compared with the period before.

Channels and sources

See which channels and websites bring in visitors, how many of them convert and what they spend.

Engagement

Engagement time, engagement rate and pages per visit, plus the pages people land on and leave from.

Consent at a glance

See how many visitors said yes to analytics and to marketing, and how many visits are forwarded to your ad platforms.

No sampling. Every number is based on all of your data, not an estimate.

Real-time

Your site, live.

Live numbers

Active visitors, page views and new sessions per minute, updated every 5 seconds.

Live event stream

Every page view and event as it comes in, from a sign-up to an add-to-cart.

Right now

The top pages, referrers, countries and devices for the visitors on your site at this moment.

When you publish a post, launch a campaign or push a fix, you know within seconds whether it's working.

E-commerce and funnels

Follow every sale, from first view to purchase.

Revenue and orders

Revenue, orders, average order value and net revenue after refunds, each compared with the period before.

Products

See which products bring in the most revenue and the most units, down to every single transaction.

Purchase funnel

See how many sessions go from viewing a product to adding it to the cart, checking out and buying, and where they drop off.

Your own funnels

Build a funnel from any pages and events, in the order you choose, and see exactly where visitors drop off.

E-commerce reports use the standard e-commerce events, sent from your shop through our Google Tag Manager templates or a single JavaScript call.

FAQ

Questions about reports.

Can't find your answer? Reach us at info@otusanalytics.com.

Free 14-day trial

See what your new analyst finds.

Add Otus to your site in under five minutes and get your first weekly summary within a week.